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Inside Drata: From 2020 to Now Into a $328 million business

Startup Type:

Headquarter: San Diego, USA

Current Status: Active (private; over 2,000 customers and expanding product scope)

Founders: Adam Markowitz, Troy Markowitz, Daniel Marashlian

Founded Year: 2020

Investors: ICONIQ Growth, GGV Capital, Salesforce Ventures

Funding Raised: $328 million

What Is the business model of Drata?

Cybersecurity and compliance automation platform that helps companies achieve and maintain SOC 2, ISO 27001, HIPAA, and other security certifications by continuously monitoring systems and collecting evidence; revenue from SaaS subscriptions

How Drata got started?

Founded in 2020 after the founders experienced pain doing SOC 2 compliance manually at a prior startup, Drata built an automation tool that links to cloud services and dev tools to streamline compliance workflows, launching right as remote work made security compliance even more critical

what growth strategy has Drata followed?

Attracted customers rapidly by promising to cut down compliance prep from months to weeks and easing auditor interactions, leveraged strong early customer reviews and strategic investor endorsements to become one of the fastest SaaS companies to reach unicorn status as demand for compliance solutions surged

what are the top products/features of Drata

Drata compliance automation platform, integrations to cloud apps, real-time risk monitoring, auditor collaboration tools

what was the biggest challenge faced by Drata?

Standing out in a suddenly hot compliance automation market with several competitors (Secureframe, Vanta) while keeping pace with evolving security standards and convincing fast-growing startups and enterprises to trust an automated approach with sensitive audit evidence